Wine survey 酒类大调查

Q1:Where do you come from? 您来自哪里？

Q2:What is your age group? 您属于哪一个年龄段？

Q3:Which annual income range is the average income of your family in? 您家庭的人均年收入在哪个范围内？

Q4:When and where do you drink champagne ? 您在什么场合会喝香槟？

Q5:Do you know the champagne brand Moet Chandon? 您知道“酩悦”这个香槟品牌吗？

Q6:Which champagne have you bought? 您购买的是哪一种香槟？

Q7:What do you think of the brand? Selct the phrases below that you think can describe the brand.您觉得这个品牌怎么样？请选择以下您认为可以用来描述这个品牌的词组。

Q8:Which champagne brand below do you know? 您知道以下哪些香槟品牌？

Q9:When you are purchasing champagne, what is the thing that you care the most?当您在选购香槟的时候，什么是你最在意的方面？

Q10:Moet Chandon actually belongs to LVHM. If you know this, will you consider the brand as your first choice when purchasing champagne?酩悦香槟是法国酩悦·轩尼诗－路易·威登集团旗下的品牌。 如果你知道这个的话，你是否会在购买香槟时将“酩悦香槟”作为你的第一选择？

Q11:Through which channels do you know the brand? 您是通过哪些渠道了解到这个品牌？

Q12:Which channels below will attract you to buy the products of the brand? 以下哪些渠道会吸引您购买此品牌香槟？

Q13:Do you know the celebrities below are the spokesperson of the brand?您知道以下这些明星是酩悦香槟的品牌代言人吗？

Q14:Do you know the celebrities below?您知道以下这些明星吗？

Q15:Will the emergence of split champagne motivate you to try other products of the brand?小瓶装香槟的出现会让您愿意尝试酩悦香槟的其他产品吗？

Q16:Will the emergence of split champagne motivate you to buy it?小瓶装香槟的出现会让您愿意购买它吗？

Q17:Do you think the place where you get your bottle of champagne matters? （Ex. in a department store of in an exclusive store）您认为购买香槟的地方重要吗？(比如：在商场购买和在专卖店购买）

Q18:Why? 为什么

Q19:If you want to purchase it online, which place will you choose? why?如果您要在网上购买，您会选择哪种方式？为什么？

Q20:Which price range can you accept for a bottle of champagne? 您能接受一瓶香槟在以下哪几个价位？