Questionnaire on Tour Guides’English Service Quality in Beijing

Dear friend, have you ever travelled in Beijing with the help of an English- speaking tour guide?It doesn't matter if he or she has a certificate or not. If you have, we need to hear from you to improve our language service. This questionnaire is for a better understanding of the quality of tour guides' language service in Beijing. Please kindly tick and answer the following questions according to your own experience and any of your suggestions is welcomed. All the information will be kept strictly confidential and will be used for academic purpose only.

Q1:Gender

male
female

Q2:Nationality

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Q3:Age

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Q4:Occupation

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Q5:How many visits have you paid toBeijing?

this is my first time
2-3 times
 4 times and over

Q6:How many times have you travelled in Beijing with the help of a guide providing English service?

this is my first time
2-3 times
 4 times and over

Q7:When travelling in Beijing, what do you care about the most?

history and culturebehind ancient relics and place of interests
local people's life
China's modern development
others

Q8:Where did you get the service of English-speakingguide?

 travel agency
 recommended by localfriend, usually students of local university with good English
 company's Chinabranch
online platforms

Q9:How do you rate the verbalproficiency of your tour guide?

Expert User with fully operational command of the language,appropriate,accurate and fluent with complete understanding
Good User with operational command of the language though with occasional inaccuracies,inappropriateness and misunderstandings in some situations
Competent User with generally effective command of the language despite some inaccuracies,inappropriateness and misunderstandings
Modest User with partial command of the language,coping with overall meaning in most situations,though is likely to make many mistakes

Q10:Tour guides’ English service isvery important to me during my travel.

strongly agree
agree  
neutral   
disagree  
strongly disagree

Q11:Regardless of the evaluation aboveand generally speaking, I am satisfied with the language service provided by myguide.

strongly agree
agree  
neutral   
disagree  
strongly disagree

Q12:My guide was able to clearly introduce the history of the places we were visiting.

strongly agree
agree  
neutral   
disagree  
strongly disagree

Q13:My guide was clearabout the cultural connotations of Chinese traditional customs and was able to connectthem smartly to places we were visiting.

strongly agree
agree  
neutral   
disagree  
strongly disagree

Q14:My guide was a good storyteller,and he/she did more than just reciting long paragraphs. His/her introduction was both informative and engaging.

strongly agree
agree  
neutral   
disagree  
strongly disagree

Q15:I have ever rented anelectronic guide, which worked better than a person.

strongly agree
agree  
neutral   
disagree  
strongly disagree

Q16:If possible, I am willing to pay more for a more capable guide, language-wise.

strongly agree
agree  
neutral   
disagree  
strongly disagree

Q17:Any other suggestions, please kindly write down below.

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Questionnaire on Tour Guides’English Service Quality in Beijing
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